Simon Waldron is a London-based filmmaker specializing in commercial campaigns, documentaries, and branded content. As co-founder and former creative director of Lonelyleap, Waldron helped grow the company from a two-man team into a 50-strong creative powerhouse with offices in London and New York. His work, trusted by global brands such as Google, BBC Worldwide, IBM, and Nokia, captures authentic human stories with intimacy and cinematic flair.Waldron’s films have won numerous awards, including a Webby, and have been Vimeo Staff Picks multiple times. His work has been featured on platforms like Nowness, The Atlantic, and Campaign, and broadcast globally on BBC Worldwide and CNN. It has also been screened at renowned festivals such as SxSW, Sheffield Doc Fest, and the BFI.